Cookie Policy

We welcome you to our website, online shop and thank you for your interest in this Cookie Policy! At, we understand that handling your personal information is important for you.

Please read this Cookie Policy to understand how we use cookies, web beacons and tracking technologies (collectively “Cookies”), how we share the information they provide and how you can control or manage your consent to data collection using cookies.

This Cookie Policy is part of our Privacy Policy. If you have any questions about how we process your data or if you wish to make a complaint, please contact us at

The use of Cookies is regulated in the Privacy and Electronic Communications Regulations (“PECR”) and in part through the General Data Protection Regulation ("GDPR").

What are cookies?

Whenever you browse the Internet, you use a browser. Most websites store small text files in your browser. These files are called cookies.


Cookie files are automatically placed in the cookie folder of your browser and are effectively the "brain" of your browser. Typically, a cookie consists of a name and a value and when defining a cookie, one or more characteristics must be specified.


As such cookies store certain data about you, such as language or your personal page settings. When you leave a website and later return to it, your browser transmits the "user-related" information a cookie has stored back to the relevant website. So, thanks to cookies, a site knows who you are and offers you your usual default settings.


Taking this a bit further, we also distinguish between the two classes of cookies, namely first-party cookies and third-party cookies.


As such, First-party cookies are created directly by our site, whereas third-party cookies are created by partner websites. Thus, each cookie must be evaluated individually, since it stores different data for different purposes and because of that cookies can be categorized in accordance with their actual functions, namely “Essential or Necessary cookies”, “Functional cookies”, “Analysis and performance cookies” and “Advertising cookies”.


Further, it is to note that cookies also have a lifespan, and this typically varies from a few minutes to a few years.


We can distinguish between 4 categories of cookies:


a) Essential or Necessary cookies

These cookies are essential or necessary to ensure that our website works properly and is secure so that you can navigate our website and use its features. Without these cookies, certain features of our website would not be available, and you would not be able to use certain services.


b) Functional cookies

Functional cookies allow a website to remember the options you have selected (including user ID, consents you have given and/or your preferred language), your username if applicable, and any custom settings you have made (e.g., font sizes) or personalization options you have selected when browsing.


c) Analysis and performance cookies

Analysis and performance cookies are used to monitor and improve the function and service of a website. They can also help us track down problems you may encounter when using an online service. Analysis and performance cookies may be used to facilitate online surveys, record visitor numbers, and provide other website analytics metrics.


d) Advertising cookies

These cookies are also called targeting cookies. They are used to deliver customized advertising to the user. This can be very convenient, but also very annoying.


Usually, when you visit a website for the first time, you are asked if you want to allow cookies. And of course, this decision is also stored in a cookie.


Why do we provide information about cookies?

The provision of information about our use of cookies is required and set out in the PECR. Accordingly, the use offunctional cookies, analysis and performance cookies and/or advertising cookies requires your consent. Whereas the use of essential or necessary cookies does not require your consent. Finally, and in accordance with the GDPR, we also need to have a legal basis to use cookies, and as such it is our legitimate interest and of course where required your consent.


The cookies we use







The test_cookie is set by and is used to determine if the user's browser supports cookies.

15 minutes



This cookie is set by Facebook to display advertisements when either on Facebook or on a digital platform powered by Facebook advertising, after visiting the website.

3 months



Provided by Google Tag Manager to experiment advertisement efficiency of websites using their services.

3 months



This cookie is set by Segment to help track visitor usage, events, target marketing, and also measure application performance and stability.

1 year



This cookie is set by Segment to track visitor usage and events within the website.

1 year



This cookie is set by Segment to count the number of people who visit a certain site by tracking if they have visited before.

1 year



This cookie is set by the provider Omnisend. This cookie is used for determining if a visitor is new to the website or the visitor had visited before.




This cookie is set by the provider Omnisend. This cookie is used for setting a unique ID for the session. The cookie collects information on visitor behavior on the website for statistical purposes.

30 minutes



The _ga cookie, installed by Google Analytics, calculates visitor, session and campaign data and also keeps track of site usage for the site's analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognize unique visitors.

2 years



Installed by Google Analytics, _gid cookie stores information on how visitors use a website, while also creating an analytics report of the website's performance. Some of the data that are collected include the number of visitors, their source, and the pages they visit anonymously.

1 day



Cookie set to track when someone clicks through a Klaviyo email to a website.

2 years



This cookie is installed by Google Universal Analytics to restrain request rate and thus limit the collection of data on high traffic sites.

1 minute


i) Google Analytics

We use the Google Analytics service of Google Inc. to analyze our website visits. Google uses cookies that enable an analysis of your use of our website. This involves processing Personal information in the form of online identifiers (including cookie identifiers), IP addresses, device identifiers and information about your interaction with our website. Google will use this information on our behalf for the purpose of evaluating your use of our website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage. In doing so, pseudonymous user profiles can be created from the processed data.

You can prevent the storage of cookies by Google Analytics by selecting the appropriate settings in your browser. You can also prevent the collection of information generated by the cookie by downloading and installing the browser plug-in available at the following link:

ii) Google Doubleclick

Doubleclick by Google is a service provided by Google Inc. Doubleclick by Google uses cookies to present you with advertisements that are relevant to you. A pseudonymous identification number (ID) is assigned to your browser in order to check which ads were displayed in your browser and which ads were called up. The cookies do not contain any personal information. The use of DoubleClick cookies only enables Google and its partner websites to serve ads based on previous visits to our website or other websites on the Internet.


You can prevent the collection of the data generated by the cookies and related to your use of the websites to Google as well as the processing of this data by Google by following this link!/


iii) Google Tag Manager

We use Google Tag Manager, a web analytics service provided by Google Inc. This service allows website tags to be managed via an interface. The Google Tag Manager only implements tags. No cookies are set, and no Personal Information is collected. However, the Google Tag Manager triggers other tags that may collect data. The Google Tag Manager does not access this data.


If a deactivation has been made at domain or cookie level, it remains in place for all tracking tags, insofar as these are implemented with the Google Tag Manager. More information on the Google Tag Manager can be found at the following link:

iv) Segment

We use the analysis service Segment from, Inc. Segment is used to analyze user data in mobile devices and the internet. Your personal information processed via Segment will be automatically deleted after 14 months.


v) Omnisend

We use Omnisend page tracking on our website to statistically analyse visitor data. Omnisend Page Tracking is a service that analyses the behaviour of you as a user on our website through analysis tools.


vi) Facebook Remarketing (Facebook pixel, Facebook conversion, Facebook ads)

On the same legal basis as Google Analytics, we use so-called "Facebook pixels" of the social network Facebook, which is operated by Meta Platforms Inc. With the help of the Facebook pixels (_fbp), it is possible for Facebook to determine the visitors of our website as a target group for the display of advertisements, so-called "Facebook ads".


You can object to the collection by the Facebook pixels and use of your data for the display of Facebook ads. To do so, you can visit the page set up by Facebook and follow the instructions there on the settings for usage-based advertising: or declare the objection via the US page or the EU page


vi) Klaviyo

We use the services of Klaviyo, Inc (Klaviyo) to analyze user behavior on our website for our own advertising and market research purposes. Klaviyo also uses cookies and can link your behavior on our website with your data if you have registered for our newsletter, created a customer account or gone through an order process on our website.


How can I delete cookies?

How and whether you want to use cookies is up to you. Regardless of which service or website the cookies come from, you always have the option to delete or disable cookies. To do so, follow the link to your browser Google Chrome, Mozilla Firefox, Flash cookies, Microsoft Internet Explorer/ Edge, Opera, Safari.


Does this policy change?

We may update our Cookie Policy from time to time. This can be for a number of reasons, such as to reflect a change in the law or to accommodate a change in our website and the way we use cookies.


Who should I contact for more information?

If you have any questions or comments about our Cookie Policy or wish to exercise your rights under applicable laws, please contact us using the following contact details:

Goliath Ecommerce, LLC

1165 N Clark Street

Chicago IL 60610





This Cookie Policy was last updated on Tuesday, September 20, 2022